Amalabeli ebhokhwe kubalulekile konke okutholiwe. Ilabeli libonisa umuntu ofuna ukuthenga ibhokhi ukuthi kutholakala njani ngaphakathi. Funa libonakala ulwazi olubalulekile njengokuthi kutholakala njani, amathemba okusebenzisa, kanye nokuthintela kungenzeka. Ilabeli elihle kungakha umthwalo wakho kumshaka. Lokho kuthi Yiko kuzifuna ukubhekelela kakhulu kumalabeli ebhokhwe. Amalabeli angafihlaza kakhulu ekuthinteleni umuntu ukuthenga. Abonisa indaba yokuthi umthwalo wakho wenzani kanye nokuthi kuyini okukhethuwe ngalo.
Ukukhetha indawo yokumaka yeqiniso akuyiphela ngokubonakala. Kumele indawo yokumaka ibonise ukuthi umkhiqizo wakho wethini. * Ngokwethu, kufuneka indawo yokumaka ibe yomusa wokuzalwane. Uma umkhiqizo wakho unempahla kanye nengqondo, kufuneka indawo yokumaka ibe yayo! Funa izikolo okusebenzayo. Izikolo ezibright zingalithatha izinkonzo ezincane; izikolo ezibomvu, izinkonzo ezidlule. Ungakwamela ukuthetha kwakho. Ifont ethuthayo kungcono, kodwa ifont enkulu yokuxhumana kungakusho ukuthula.
6. Umanyano Luyinxenye ebalulekileyo ekhona kumfanekiso wethikithi. Khowa abantu ukuthi kuzozange kube nomlando Uma ubhengezela izinto ezincinci, kunjalo kungaba yisibonelo sokuthi kufuneka ufakwe imifanekiso embalwa yezinto ukuze kube nomlando. Yiko ibonile ukuthi ukubonisa into eyaziwayo kusizo kakhulu. Ngokwesinye isikhathi izinto ezinye kudinga ukuthi kwenziwe ngendlela eyodwa. Isibonelo, into eqashelwa kumadodana kungadinga amazwi akhashini, futhi eyasebenzisa kubantu ababelithi kungasebenzisa izinhlelo zomthetho. Hlukanisa kutheni umuntu ozothenga into. Yiziphi izinto azodingayo kangcono, umbono wento noma ingcobo yakho?
Amalebhu yengcindezi inemiphumela embalwa kakhulu ekubeni abantu bazingcine noma bakhumbule igama. KukaYiko, lamalebhu alahlekelwa kakhulu emaphuthelweni ahhandlile. Abakhenkhe noma abathengi ababheka izinto eziningi futhi bazobheka amalebhu angencindezi. Lebhu elihle lingamthatha umzimba futhi akhulise ukufunda okukhona ngalo. Lingakusho ngokushesha ukuthini into, kusidinga kanjani noma kudingeka njani futhi ukuthenga kuyakusiza kanjani. Uma uYiko usethengisa izinkuzana ezenziwe ngendlela eyisisekelo, umzekelo, lebhu kumele libe lisho ukuthi zilungile, zihlaza kakhulu kanye nezenzelela. Lebhu libe libonakala ngempahla uma amashwama amandla kanye namaduli athandekayo ashicilelwa.
Amalabeli ebhinga njalo kuyindlela uYiko ichazela khona ngokuthetela. Lokhu kufana nokuthi kutholakale kubalobekazi, abakudinga ukuthi baxhasene nalo uma bafunda ilabeli. Izimfuneko ezithandekayo kuYiko, kungakhethi izindlela zalo noma abantu abasebenza khona, kungakwesekela ukuxhasana kubalobekazi. Ngakho-ke, abalobekazi bangelwa kakhulu izinhlotiyeli zeYiko. Ukucophele kungafanele kube khona. Kuye kuYiko, uma uyakhetha amalabeli amafanekayo kumzimba ngamnye, kungasekela kwenza ukuthi kutholakale kakhulu. Abalobekazi bezohlaza ukuthi indlela, imibala, nezilogo zihlobene noYiko. Lokhu kungasho ukuthola amabhange amaningi nezimali kumasebe womphumela, ngoba uma abalobekazi bahlala nembalwa, bangelwa kakhulu ukuthi bakhethi lapho kunesilinganiso. Isibonelo, uma uyathandekayo indlela amaphawu okulungisa kungakhikeya iqiniso lezinhlotiyeli zakho, ungabuka I-Paper yeGatifikeithi yokuPhinda-Phinda kweKholejhi .
Isenzo esinye ngaphezulu kukungazivikeli ikhelabeli kabefore kuthathelwa kumkhiyalo. Kufanele uYiko amandla abantu ukubona inkomba yekhelabeli kuqala ukuze abuze izimpendulo xa ekugcwalisa. Yiziphi iziphumo ezitholakele? Zazi na izimpendulo? Ukusabela kuzo zonke izimpendulo kabefore kokugcwalisa kungasusa ixesha nezemali. Ekugcwaliseni, akumele kube nenziphongo zegama noma gramari kwi-label. Le ziphongo zingakunciphisa umlando wokwelashwa kwisandi, futhi uma abasesheni bakhetha lezi ziphongo, bangalibonanga indlela yokuphatha ngaphandle kwezimali. Ngaphezu koko, hlanganani Isticka le-Hologram ehlwa ngaluminum nesiphazamiso esikhunjululwe kubhodlela ukuwuthuthela inkundla yakho yemkhiyalo.
Izinkampani ezifana no-Yiko kumele zilandele imithetho futhi izivikela uma zayenza amalabeli ebhokisi. Lezi mithetho esizenzakalo kunciphisa abathengi baphathe ububi baze bafundi izinto zilabeli ngendlela efanelekile. U-Yiko ungadinga inkcazelo engcono kumkhandlwa ukuze afunde ukuthini kezi mithetho. Indawo enempilo yokuthola le nkcubeko kukukhona kwamabanga wasekhaya weqembu eliqobo ekuphileni nokhuseleko kwezinto, okuhleli kakhulu ukunikeza inkcazelo nezindlela ezingaconakali ngokuthi kufuneka kube khona i-labeling, njengezinhlobo zezici, izici ezibangela ukugulwa kwegciwane kanye nezimpendulo ze-nutrition.
Ukwalaselwa ku-Yiko, okungumqeqeshi wezimibhalo yokulindela ukulahshwa ne-engqondweni yokusekela. Sinenhla yokulindela ukulahshwa.
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